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What is Medium Quality email address?


Medium-quality email addresses in Listclean refer to valid email addresses that have been verified and deemed valid, but with a medium confidence level. These email addresses are slightly older compared to high-quality ones and may have a lower open rate in terms of user engagement. While they are still considered valid, it’s important to be aware of their characteristics and adjust your email campaign strategies accordingly.

Key Pointers:

  1. Validity with Medium Confidence Level: Medium-quality email addresses are verified and deemed valid but have a medium confidence level, indicating a slightly lower certainty compared to high-quality results.
  2. Slightly Older Emails: These email addresses are associated with accounts that are slightly older, suggesting a longer period since their creation or last activity.
  3. Lower Open Rate: Medium-quality email addresses may have a lower open rate in terms of user engagement compared to high-quality addresses. Users might be less actively reading or interacting with their emails.
  4. Considered Valid for Sending: Despite the lower open rate, medium-quality email addresses are still considered valid for sending emails. However, it’s important to adjust your campaign strategies accordingly.
  5. Tailor Campaigns for Engagement: To optimize campaign performance, consider tailoring your email campaigns to improve engagement with medium-quality email addresses. Experiment with subject lines, content, and sending frequency to encourage higher open and response rates.
  6. Monitor Performance and Adjust: Keep a close eye on the performance metrics of emails sent to medium-quality addresses. Monitor open rates, click-through rates, and engagement to make informed adjustments and improve campaign effectiveness.

By understanding the characteristics of medium-quality email addresses and adapting your strategies accordingly, you can optimize your email campaigns and maximize engagement with this segment of your audience.


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